You’ll master both the art and science of fundraising and emarketing by attending this free online Summer School Series taught by the experts.
Choose any or all of the following free online sessions to enroll:
Integrated Fundraising: Leveraging the Big Picture for Big Impact July 12, 1:00pm-2:00pm, hosted by Roger Craver and Ryan Glushkoff What if every effort you contribute toward reaching your fundraising goal could all work together seamlessly to achieve your optimal outcome? Integration is the key and you can learn to use this concept in your fundraising program. Join us for Integrated Fundraising to learn strategies and tactics to develop a 360° view of your supporters, how to cultivate your donor relationships, and ultimately raise more money in the process. It’s all about leveraging the big picture for big impact!
Effective eMarketing: Tips and Tricks for Clicks July 21, 1:00pm-2:00pm, hosted by Allison Van Diest and Jenny Matheney Teachers may be the head of the class, but email is king! Email is the top marketing channel for nonprofits in 2011. In Effective eMarketing, learn all the tips and tricks for running an effective email marketing program to help your nonprofit engage more supporters, deliver relevant content to your donors, and help you raise more money. It’s all about learning tips and tricks for more clicks.
Successful Social Media: Simplifying and Analyzing August 2, 1:00pm-2:00pm, hosted by Frank Barry and Chad Norman Normally, Tweeting and posting to your Facebook during class gets you kicked out. In Successful Social Media you’ll not only learn do it, you’ll learn when/where/and how to do it good! With 42.3% of the American population on Facebook and 16 million people on Twitter it’s safe to assume most of your supporters are using one social network or another. This course is packed with tips, tricks, and best practices to help you determine which channel(s) is best for engaging your supporters. It’s all about simplifying and analyzing the world of social media.
Impactful Event Fundraising: Harnessing the Power of People August 11, 1:00pm-2:00pm, hosted byMichael Snusz and Kristin Wilkinson It’s great to have friends, and it’s even better to have friends who know people. Learn how to leverage your friends who’re excited about your cause so they can help take your events to the next level. When your friends tell their “people” about your cause and events they become your best word of mouth marketing tool and fundraising channel. Ultimately, you’ll reach people you never thought possible. In Impactful Event Fundraising you’ll learn everything you need to know about the fast-growing, peer-to-peer fundraising channel, and how you can turn your supporters into fundraisers. It’s all about harnessing the power of people.
Online Fundraising: Maximizing Your Online Dollars August 23, 1:00pm-2:00pm, hosted by Allison Van Diest and Steve MacLaughlin Online giving grew 34.5% from 2009 to 2010. That’s huge! And, online fundraising is the channel that can get your organization their share of that pie. Online giving is probably the most cost effective and easiest way to reach and engage your supporters. Join us for Online Fundraising- to learn more about industry performance and the newest trends that’ll help your organization maximize its online dollars. It’s all about maximizing your online dollars.
Please fill out the fields below and select your Summer School classes:
